CNET también está disponible en español. Don't show this again. The data are very clear on this, and it's a lesson that other news aggregators with both iPad and iPhone versions are also learning and that anyone working on apps for the two devices would be wise to heed. In looking deep into usage data showing how and when people use Zite on the two devices, Klaas and his team can tell a lot about users' actions simply from the peaks and valleys in the graphs. "I was surprised at how clearly the various phases of the day--morning, lunch time, and supper time--fell out of the day," said Klaas, Zite's director of technology. "It's almost like a story of what a user is doing as they move from one part of their day to another.".
Mealtimes definitely seem to be a key indicator of when users' iPhones come out of their pockets, Looking f goyard iphone case at a graph that compares usage of Zite's iPhone and iPad versions, it's very easy to identify the iPhone bumps at breakfast, lunch, and dinner time, By contrast, while there are similar bumps reflected in the data on iPad usage, they are smaller in the morning and at lunch and much smoother in the evening, Zite launched its iPad app last spring, and it quickly became a hit, The New York Times, for example, named it one of the best iPad apps of 2011, Then, in December, the company--which was bought by CNN last summer--put out its iPhone version..
The same week that Zite came out for iPhone, Flipboard, already one of the most popular iPad apps of all time, did the same. And now, with two months of data to look at, those companies, and others, are making it clear that when designing an app for both smartphones and tablets, it's crucial to make sure that the different versions accommodate short bursts of usage on iPhone, and more in-depth sessions on iPad. Starbucks momentThe best way to consider how someone uses Zite, Flipboard, or other similar apps on the iPhone might be to think about when small windows of attention open up during the work day.
According to Flipboard spokesperson Marci McCue, that company's iPhone version is ideally used when, say, someone wants a quick check of what's going on while standing in line for coffee, That's why one of the most popular features on Flipboard's iPhone version is Cover Stories, a set of continuously updated set of articles and photos coming in through Flipboard users' social networks, "Cover Stories have been an incredibly popular section for the iPhone," McCue said, "because it does f goyard iphone case have that one-hit notion of, What do I need to check in on right now in like at Starbucks."..
Prior to its release of an iPhone version, Flipboard was used to seeing usage peaks in the morning and evening, with big dropoffs during the workday. Since the iPhone version release, one of the most visible impacts has been that "we've seen usage flatten out from the peaks to being more consistent throughout the day," McCue said. At Zite, the results have been very much the same. Although the iPad is still the dominant device among users of the service, the iPhone is quickly gaining ground--and it is dominating the workday as Zite users with Apple's smart phone find that almost any free time is a good opportunity to load up the app and check in on the latest news.
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